Cortina Jenelle Caldwell is the Founder & Creative Director for Artists Designing Evolution, LLC (adé PROJECT); Program Coordinator for WNC Diversity Engagement Coalition; and highly-sought freelancer in roles as facilitator, consultant, motivational speaker, trainer and writer. Combining experience, training and professional development as an artist, activist, community organizer, creative facilitator, social designer, and communication architect, Cortina specializes in trainings and consultation that is action-oriented, and impact-driven while being mindful of people and the planet, not solely profit.
Since 2007, Cortina has designed trainings, workshops, programs, and events centered on authenticity, community building, creativity, entrepreneurship, innovation, and leadership across the Southeast. In that time, Cortina’s clientele has included nonprofits, entrepreneurs, educators, community leaders, artists, festival producers, conference organizers, small businesses and activists alike. Cortina holds a Master of Arts in Management & Leadership; a Bachelors of Science in Business, Education & Social Science; and is a Certified Creative Facilitator through PYE Global (Partners for Youth Empowerment). Throughout her career, Cortina has received recognition as the WNC Minority Enterprise Development’s Emerging Entrepreneur of the Year (2012); 40 Under Forty: Asheville (2013); and inductee to Leadership Asheville (2014). Cortina has served on numerous Boards and Advisory committees, including MLK Jr. Association of Asheville & Buncombe County; YMCA 21st Century Horizons Program; Asheville Area Arts Council; Bele Chere; and Salvation Army Boys & Girls Club.
While serving as a consultant on the WNC Nonprofit Pathways roster, Cortina is available for client services in: Communications/Marketing, Diversity/Equity/Inclusion/Access, Organizational Development/Change, Organizational Management, Program Planning and Evaluation.